Tenant Retention Best Practices

When you build a property that is designed for renters, whether it’s a multi-unit apartment or a single-family home, tenant retention is a big consideration. Especially if the tenants are good..

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Online Ratings for Leasing Matter

In today’s world of advancing technology, online reviews have become increasingly important. When tenants are looking for a specific product, they will research brands to compare. They compare price..

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Pros and Cons of Using a Model Home as Office Space

Almost every new development that is build has a model home on-site. The purpose of the model home is simple, it allows the prospective buyer to visualize their home before purchasing a lot. It’s..

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How to Properly Conduct a Virtual Model Home Tour

Conducting an in-person model home tour is one thing, but doing it virtually is another. The ultimate goal of a model home tour is to create a connection between the buyer and the home. When the..

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How to Properly Conduct an In-Person Model Home Tour

As stated in previous articles, your model home allows potential buyers to test drive the home, kind of like test driving a car, before buying. You typically test drive the exact car you plan to..

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Model Home Staging Tips

If you’ve got a model home as part of your new development, staging it is imperative. You may think that a shiny, newly built home could easily sell itself with nothing in it, but this isn't always..

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The Importance of a Model Home

When a developer decides to embark on a new subdivision of homes, they often choose to build a model home. The purpose of this home is to give prospective buyers an idea of what their home will look..

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Online Marketing Strategies in Real Estate

Marketing your investment properties, new builds, developments and other projects plays a key role in your ability to sell or rent these properties. People can’t buy or rent them if they don’t know..

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Offline Marketing Strategies in Real Estate

While the vast majority of the world uses the internet on a consistent basis, there are still those who choose not to use it or to use it on a limited basis. Marketing tactics for real estate..

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Marketing 101: Attracting Buyers to New Developments

Marketing and selling a new development is a little different from selling an older home, and typically attracts a different buyer as well. Marketing an older home already comes with the advantages..

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Real Estate Professionals: Know the Difference

Real estate investors spend a lot of their time liaising with real estate agents, brokers, and Realtors. While these professions have a lot of similarities regarding education, skills, and day to day..

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